{"name":"Business Model Canvas","type":"LABEL","rowmatchHeight":[{false,"columnmatchRowHeight":[{true,"containerdescription":[{"key":"bmc,key-partner","caption":"Key Partners","style":"s025","cards":["Technology recommendation","Network implementation","Technical support services","Technology evolution","Backend support systems suppliers","Metro and carrier Ethernet network equipment providers","Open source organizations","Standards development organizations","Wholesale providers (ENNI, bandwidth)"]"[The Business Model Canvas|http://en.wikipedia.org/wiki/Business_Model_Canvas] is a strategic management template for developing new or documenting existing business models. It is a visual chart with elements describing a firm's value proposition, infrastructure, customers, and finances. It assists firms to align their activities by illustrating potential trade-offs.","leftJustified":false,"boardNotifications":false,"hideDescriptions":true,"cardsOnlyBoard":true,"pagesOnlyBoard":false,"noWrapCards":false,"hideClearOption":false,"userInfoList":{},"row":[{"column":[{"container":[{"key":"bmc,key-partner","caption":"Key Partners","style":"s025","description":"Who are our key partners? Who are our key suppliers? Which key resources are we acquiring from partners? Which key activities do partners perform?","icon":"url(data:image/png;base64,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)"}]},{"container":[{"key":"bmc,key-activity","caption":"Key Activities","style":"s026","cards":["??? Bring on new relationships by marketing the speed to market benefits and agility of our solution.","??? Capital investment for systems integration.","??? Expand current relationships through new automated ordering and fulfillment processes.","(KA-17) (In-line end to end service testing orchestration)","* (KA-16) Ongoing assurance of assets ordered.","(KA-15) (Expose assurance data through self-serve portal)","(KA-14) (Dynamic Wholesale Provider selection based on real-time Operators interaction, as opposed to using static data)","* (KA-13) Automated processes will drive greater accuracy which will reduce expense tied to re-work.","(KA-11) (Creation of a customer-facing Assurance portal.) (Consideration for next POC)","* (KA-10) Creation of customer-facing Quote to Cash experience.","* (KA-09) Product Sales","(KA-08) (Customer service, problem resolution and retention.)","(KA-07) (Sales force training, collaterals and information distribution to indirect sales channels)","(KA-06) (Customer needs analysis, solution design, proposal elaboration and service delivery.) Note: NaaS demo is currently set for standard offers, hence the customer selects what he/she wants to purchase and specifies key parameters. There is no solution design and proposal at that layer, involved in the demo.","(KA-05) (Improved capacity management)","* (KA-03) Performance reports and details both local and remote service provider","* (KA-02) Enhancing the provisioning process, reducing as possible the human intervention. Streamlined ordering and activation process for Ethernet services.","* (KA-04) Establish a tool to request on-demand quotation and ordering of new services from the catalog described in KA-01 with delivery target date","* (KA-01) Expose a catalog of available on-demand /self-service Carrier Ethernet Services to Business Customers, for sites within and beyond customer's direct geographical network reach","* Deploy ETSI MANO stack, as back office management, to support network virtualization for vCPE","* Tie MANO to business operations orchestration for top-to-bottom automation","* Implement a service/network configuration system or solution that allows service continuity with no service impact during service creation/modification/deletion, automating the Network Engineers' configuration change function."],"description":"What key activities do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue Streams?","icon":"url(data:image/png;base64,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)"},{"key":"bmc,key-resource","caption":"Key Resources","style":"s029","cards":["(KR-P) Pricing","(KR-GF) Geographic footprint","(KR-HR) Human resources","(KR-IS) Information systems","(KR-NI) Network infrastructure (UNI-ENNI-bandwidth inventory)","(KR-IP) Intellectual property"],"description":"What Key Resources do our Value Propositions require? Our Distribution Channels? Customer Relationships? Revenue Streams?","icon":"url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAQCAYAAAAf8/9hAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAANdJREFUeNqk0r8OwUAAgPGWDpjEJJEQm91APIWn8GfwAp6hk9lmZPAcVnaTGMQmIojzXVyTc9rrNS75pU17/dq71BdCeP+MIOF6C300sMUSp9iZ8gsMbWzwEp8hj2vUY+b+BDo4iu9xwx0hfFugazz8wBRNlFFBzgxEe5DHAtVoZfBRwN66i1R6WOGpvf2qnYdxa9eXsNMmnzHC3NiH0BYYqEkX1NSNovqq1Eh0MsbEuOkU8Wzrc4mkBVIjLgFbJHANJEWGWQJm5CD/oawBqYSZ+vW9twADAEYytoGfYIxLAAAAAElFTkSuQmCC)"}]},{"container":[{"key":"bmc,value-proposition","caption":"Value Propositions","style":"s025","cards":["(Adding capability to features of existing services e.g. QoS)","(Pay as you go service for bandwidth above fixed price threshold, with usage based billing)","(\"Expedia-like\" multi-service provider quoting and ordering)","* vCPE: Minimal equipment required, easy to install and use, no field service visit required, equipment arrives by mail, rapid service availability, shorter installation cycle","* Rapid real-time implementation of virtual CPE (vCPE) functions","* Easily add or change vCPE functionality (capability in demo environment, but not presented)","* Faster, more accurate Quote to Cash processes","* Improved visibility into the service delivery and engineering process","* Activating or modifying network configuration to change bandwidth, security, etc.","* Assured quality with SLAs and proactive monitoring of the self ordered End-to-End Carrier Ethernet Services","* Continuity of service especially end-to-end and crossing operator boundaries / Avoid service impact during the service creation, modification or removal process","* Guarantee that \"It just works\" (beyond public internet)","* \"Cloud-like\" / Reduced \"touch\" customer experience","* On-demand self ordering of Carrier Ethernet Services, for sites within and beyond service provider's direct geographical network reach, with rapid service delivery","* Automated quoting to order process - fixed price for fixed service"],"description":"What value do we deliver to the customer? Which one of ur customer's problems are we helping to solve? What bundles of products and services are we offering to each Customer Segment? Which customers needs are we satisfying?","icon":"url(data:image/png;base64,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)"}]},{"container":[{"key":"bmc,customer-relationship","caption":"Customer Relationships","style":"s026","cards":["(Dedicated personal assistance)","(Proactive solutions)","* Automated services (ordering, assurance and billing)","* Self-service","* Personal assistance","* Contractual / SLA"],"description":"What type of relationship does each of our Customer Segment expect us to establish and maintain with them? Which ones have we established? how are they integrated with the rest of our business model? How costly are they?","icon":"url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAQCAYAAAAf8/9hAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAAOZJREFUeNqk078KwjAQBnAjIhQpgoPoLoKDs4OrbyAi7j6Fu49RZ3ETunRVcBNfoIuLQ8HJ/zjE7+QsaU2wtYEfgePuIwlESClzWVae9wYs4AyUeAMX+uAo9SesoRMm0AlgJvXraKhvofo+PQfsZfo1oNnPFew/rl9X3yBIOUzv4asBSy4mXR6s1EesgJvw7j60eC4MIE3Y/RgOoKfMRAJIFw6G4QuMY/1fAWQED03AFApJAsgkNjwHW9drCrDA4eEN1Ax92gDBR22DB0OuF3UBQvMbBZTAgjLc4Qon/kzR5qzf+SXAAH7cDXqQbKMzAAAAAElFTkSuQmCC)"},{"key":"bmc,channel","caption":"Channels","style":"s029","cards":["Web based ordering","API based ordering","On-boarding - prerequisite - manual - qualification","Enterprises Customers prefered to be visited by Sales executive in order to be consulted by service performance or new service offers."],"description":"Thorugh which Channels do our Customer Segments want to be reached? How are we reaching them now? How are our Channel integrated? Which ones work best? Which ones are most cost-efficient? How are we integrating them with customers routines?","icon":"url(data:image/png;base64,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)"}]},{"container":[{"key":"bmc,customer-segment","caption":"Customer Segments","style":"s025","cards":["(Consumers)"],"description":"For whom are we creating value? Who are our most important customers?","icon":"url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAQCAYAAAAf8/9hAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAAMNJREFUeNrMkjEOwjAMRZPeAobOXKWcAok7wKl6AShiZOECLEyobAxEDEzGQT9Sasdl6IKlVyfxk5VY9UTkpkRlnNfMjgnItdkh3qDAnoZxNLxvg4bpQYNCEA3eOFeuwyZF/+MGypUz8MhrpmNeyKvC632awZK5Mzes3QjKtcQ5c8DbO2Y2NsTIAqR9K2bQZrWBGz+bTNyi8BQNAs6V6/CmFA+IpSi6nvS/HKdLxtSVW7mJ8R8NLtn+inwW3glZuR8BBgAAU9BIwrcZQgAAAABJRU5ErkJggg==)"}]}]},{"column":[{"container":[{"key":"bmc,cost-structure","caption":"Cost Structure","style":"s027","cards":["NaaS drives significant cost reductions tied to resources currently needed to manually turn up services.","Cost related to on-demand services e.g. transit, cascade, activation, passed through, finalized at time of transaction","New cost structures related to dynamic services - not yet well understood","Last mile access","SG&A / corporate allocation","Operational cost","Per-circuit cost","Customer Care Service and Service Delivery.","Last Mile access (Optical Fiber OSP), CPE (Firewalls, Routers, etc) & Network infraestructure.","Customer maintenance and implementation","Order accuracy and rework"],"description":"What re the most important costs inherent in our business model? Which Key Resources are most expensive? Which Key Activities are most expensive?","icon":"url(data:image/png;base64,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)"}]},{"container":[{"key":"bmc,revenue-stream","caption":"Revenue Streams","style":"s027","cards":["Customer Value willing to pay: Availability time, Restoration time, Customer Service Contact and Following","100% of the revenue comes from the product portfolio sales (a mix of one-off, periodic variable, and periodic fixed)","New revenue streams from existing assets"],"description":"For what Value are our Customers really willing to pay? For what do they currently pay? How are they currently paying? How would they prefer to pay? How much does each Revenue Stream contribute to overall revenue?","icon":"url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAQCAYAAAAf8/9hAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAAS9JREFUeNpiZGBgaABiLQYEWA3FRIPvQPwfCe8kRTMzEHMA8U8gfgLEckAsAsSzoQaTDC5DXeEJxB5ALADEPmi0LxAzAbEFEFszoRlwHEo7ArEd1IUOaDRITgWI92LzbgLUBZugfC8gZoW6CER7Q8VjoerOobvgFFTCGBoeLkDMB8TOUNoViFmAOAiqfh26C9iA+DbUEDOomDea7aBA/gTEf4FYD90Fv4D4JJRtBKVBgcUNpUHAHoh5gfg8EF9hxhITElDbBKE23QNiNSC+D8QGQJwLxApAPB2ID2KLSkO0hIUL6zFAAwRbWmgEYhloImND8+IPaDhdxpeg+IHYHRryyIAPKi6ATzMXEF+EOhNEcxIQxwCgwPsCVfgZyRVYxbHFAsyPINAOjS6c4gABBgANyErLvj2JagAAAABJRU5ErkJggg==)"}]}]}],"name":"Business Model Canvas","matchRowHeight":true,"hideDescriptions":true,"description":"[The Business Model Canvas|http://en.wikipedia.org/wiki/Business_Model_Canvas] is a strategic management template for developing new or documenting existing business models. It is a visual chart with elements describing a firm's value proposition, infrastructure, customers, and finances. It assists firms to align their activities by illustrating potential trade-offs.","cardsOnlyBoard":true} |