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Quick Links

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titleHelp Desk
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urlCatalyst Help Desk
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icontime
titleDeadlines
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urlDTW 2024 Catalyst Deadlines
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titleAwards
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urlDTW 2024 Catalyst Awards

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titleMarketing Toolkit
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urlDTW 2024 Catalyst Marketing Toolkit
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titleWebinars
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urlDTW 2024 Catalyst Webinars
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titleDTW 24 Homepage
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urlDTW24 – Ignite Catalyst Cycle Homepage

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titleChecklists
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urlDTW 2024 Catalyst Checklist
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titleOn-site Information
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urlDTW 2024 Catalyst On-site information center


Welcome to the Marketing Toolkit! Here you will find everything you need to contribute to the success of your Catalyst project.

During the cycle of your project there will be key deliverables and milestones that need to be executed and some of those will require resources provided by TM Forum. This page is where all those resources will be continuously updated and uploaded, available to all project members.

Table of Contents

Table of Contents
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Social Media and PR 

When posting on social media to promote your projects, use the below hashtags & handle so we can share your posts with our followers.

@TMForum #TMForum  #TMForum #Catalysts #TMFDigital #DTW24 #IGNITE

 Follow us on LinkedIn and join our dedicated TM Forum Catalyst Group to keep up to date with all posts


Bespoke project promotional resources & Participation Certificates

This area will be your main go-to on this page. It will contain the majority of the bespoke resources and information for your project. Open the kit below, find your project to access your unique resources. 

ExpandtitleOPEN RESOURCE KIT


C24.0.621
Expand
titleOpen Innovation C24.0.XXX


URNProject NameProject Web PageFeature imageSocial bannerLinkedIn postTwitter postTrailer videoInform articleParticipation Certificate 
C24.0.619Wholesale fibre broadband standardization https://www.tmforum.org/catalysts/projects/C24.0.619/
wholesale-fibre-broadband-standardization-simplifying-the-sale-of-broadband-products-using-standard-processes-data-models-and-apis
Link
WebAssembly canvas - Phase IIhttps://www.tmforum.org/catalysts/projects/C24.0.621/webassembly-canvas-phase-iiLink to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer videoLink to Inform article
C24.0.622BiMa: Billing integration for marketplaces - Phase IIhttps://www.tmforum.org/catalysts/projects/C24.0.622/bima-billing-integration-for-marketplaces-phase-iiLink
C24.0.624Converged Access for ODA converged-access-for-oda-phase-iiiC24.0.625Business driven automation enabled by 360º observability and intelligenceC24.0.626INNOVATION PIONEER C24.0.
631Harnessing GenAI's business value for operations transformation
- Phase IIC24.0.637Cellular to satellite communication operational
innovation and
empower the
intelligent transformation
of telcos/large-language-models-accelerate-operational-innovation-and-empower-the-intelligent-transformation-of-telcosHand over to the virtual assistant: Future contact center using Gen AIhttps:/
Unlock conversational data insights: Automating virtual agenthttps://www.tmforum.org/catalysts/projects/C24.0.642/
hand-over-to-the-virtual-assistant-future-contact-center-using-gen-aiLink

C24.0.643AI-driven product configuration and provisionhttps://www.tmforum.org/catalysts/projects/C24.0.643/Link
648Generative AI-based digital
C24.0.648GenAI Powered toolkit for network
/service discovery and intent based service orchestration VIC24.0.652Data-to-NPS: Boosting NPS using decision intelligencehttps://www.tmforum.org/catalysts/projects/C24.0.652/Link

C24.0.
654AI-driven end
652Data-to-
end offer lifecycle management
NPS: Boosting NPS using decision intelligencehttps://www.tmforum.org/catalysts/projects/C24.0.
654/aidriven-endtoend-offer-lifecycle-managementLink

C24.0.
655Portable private network
654AI-driven offer lifecycle managementhttps://www.tmforum.org/catalysts/projects/C24.0.
655/portable-private-networkLink

C24.0.
658GenAI Hyperautomation for Customer and Business Operations
655Elastic network ensures reliable experiencehttps://www.tmforum.org/catalysts/projects/C24.0.
658/governance-practice-for-multiple-heterogeneous-it-system-architecture-of-largescale-group-companyLinkC24.0.663Elevate digital experience through foundation models mindset to achieve sustainable business growthhttps663elevatedigitalexperiencethroughfoundationmodelsmindsettoachievesustainablebusiness-growthLink664Network AI Ops – Transforming telco network operations
C24.0.663Transforming Techco landscape through open digital experience to achieve sustainable business growthhttps://www.tmforum.org/catalysts/projects/C24.0.
664/network-ai-ops-transforming-telco-network-operationsLinkC24.0.667Cognitive Intelligence enables WISE investment for sustainable growth667cognitiveintelligenceenableswiseinvestmentforsustainable-growth672AI agent empowering higher Autonoumous level
667Accelerating cognitive growth on WISE investmenthttps://www.tmforum.org/catalysts/projects/C24.0.
672/intentdriven-empower-autonomous-networkC24.0.673Digital twin network: AI-based customer perception collaborative optimization system673digitaltwinnetwork-aibased-customer-perception-collaborative-optimization-systemLink

C24.0.
678Beyond chatbots – Revolutionizing telecom with advanced generative AI
673AI for customer perception network optimizationhttps://www.tmforum.org/catalysts/projects/C24.0.
678/beyond-chatbots-revolutionizing-telecom-with-advanced-generative-ai LinkC24.0.683Open SATCOM management - Phase IIhttps://www.tmforum.org/catalysts/projects/C24.0.683/open-satcom-management-phase-iiLinkC24.0.688Telecom onboarding process driven completely by AI and NLP – use case: Technician as a Salesman688telecomonboardingprocessdrivencompletelybyai-and-nlp-use-case-technician-as-a-salesman693GenAI enabled Cloud native network assurance and service management
683SATCOM + 5G anywhere - Phase IIhttps://www.tmforum.org/catalysts/projects/C24.0.
693/genai-enabled-cloud-native-network-assurance-and-service-managementLinkC24.0.694ODA aligned Number reservation, porting and activation architecture for fixed, mobile and IoT694/oda-aligned-number-reservation-portingactivationarchitectureforfixedmobileandiotC24.0.699AI-Powered Sustainable Smart Farming699/aipowered-sustainable-smart-farmingLink

C24.0.
700
694Interoperable logical resource management platform
Sustainable and autonomous IOT ecosystems 700/sustainable-and-autonomous-iot-ecosystemsC24
.0.
705
700Sustainable and autonomous IOT ecosystems 
GenAI empowers computing force network705/C24.0.710DBM: Securing the supply chain - Phase VII710/dbm-securing-the-supply-chain-phase-viiLink Expand
titleMoonshot M24.0.XXX
URNProject NameProject Web PageSocial bannerM24.0.620Mighty Minions: Unleashing Gen AI through domain specific language modelsM24620mightyminionsunleashinggenaithrough-domain-specific-language-modelsM24.0.629

Sustainability telco by green network evolution - Phase II

https://www.tmforum.org/catalysts/projects/M24.0.629/sustainability-telco-by-green-network-evolutionLinkM24.0.634

GenAI genie redefines CX

https:



GenAI powered language agnostic business operations
Expand
titleMoonshot M24.0.XXX


URNProject NameProject Web PageFeature imageSocial bannerLinkedIn postTwitter postTrailer videoInform articleParticipation Certificate 
M24.0.620Mighty Minions: Unleashing domain-specific GenAI via SLMshttps://www.tmforum.org/catalysts/projects/M24.0.
634/genai-genie-redefines-cx
620/Link to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer video
M24.0.629

Sustainability telco by green network evolution - Phase II

https://www.tmforum.org/catalysts/projects/M24.0.629/sustainability-telco-by-green-network-evolutionLink to feature imageLink to social bannerLink to LinkedIn postLink to Twitter post

M24.0.634

GenAI genie redefines CX

https://www.tmforum.org/catalysts/projects/M24.0.634/genai-genie-redefines-cxLink to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer videoLink to Inform article
M24.0.644DataFusion enables smart mobilityhttps://www.tmforum.org/catalysts/projects/M24.0.644/Link to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to video
M24.0.659GenAI powered language agnostic business operationshttps://www.tmforum.org/catalysts/projects/M24.0.659Link to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer video
M24.0.665AI Smart CapEx for green and efficient network investmentshttps://www.tmforum.org/catalysts/projects/M24.0.665/Link to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer videoLink to Inform article
M24.0.676GenAI for ANhttps://www.tmforum.org/catalysts/projects/M24.0.676/genai-for-anLink to feature imageLink to social bannerLink to LinkedIn postLink to Twitter post

M24.0.679Sustainable live streaming
M24.0.644AI, big data technology, and cloud computing plus technology help multi-source data fusion drive the growth of the big data industryhttps://www.tmforum.org/catalysts/projects/M24.0.644/ai-big-data-technology-cloud-computing-plus-technology-help-multisource-data-fusion-drive-the-growth-of-the-big-data-industryLink
M24.0.659
https://www.tmforum.org/catalysts/projects/M24.0.679/Link to feature imageLink to social bannerLink to LinkedIn postLink to Twitter postLink to trailer videoLink to Inform article
659
M24.0.
665
698Responsible AI -
ML smart network CAPEX665aiml-smart-network-capexLink

M24.0.
676GenAI for AN
699AI-Powered sustainable smart farminghttps://www.tmforum.org/catalysts/projects/
M24676genaifor-anLinkM24.0.679openCDN - multicast and unicast deliveryhttps://www.tmforum.org/catalysts/projects/M24.0.679/opencdn-multicast-and-unicast-delivery

M24.0.
698
701
Responsible
AI-
Phase II
powered fraud defense: Turning vulnerability into profitabilityhttps://www.tmforum.org/catalysts/projects/M24.0.
698responsible-aiM24.0.701Fraud Management as a servicehttps://www.tmforum.org/catalysts/projects//fraud-management-as-a-serviceEBITDA Mastery: Remodeling Revenue Journeys with Generative AI and Intent Analysis
AI-driven EBITDA mastery: Revolutionizing customer journeyshttps://www.tmforum.org/catalysts/projects/M24.0.708
/ebitda-mastery-remodeling-revenue-journeys-with-generative-ai-and-intent-analysisLink

M24.0.709
Cost-effective 5G use cases for a green field deployment to Colombo Port City-port-cityLink

M24.0.713
The new way to reach future customers : AI Chatbots are the Link



 General Catalyst promotion resources


SOCIAL IMAGES 



 General use Catalyst slide deck

NOT FOR ONSITE ARENA PRESENTATION USE


Catalyst Arena slide deck - for use on Arena stage at DTW24 - Ignite


Speaking for your Catalyst for your Trailer Video? Check out our guidlines here! 


Whitepaper template

Download the TM Forum Word template for documents or whitepapers here:

 

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